In order to decide if your will continue to place your trust in this site going forward, you deserve the truth and sufficient context, so here it is.
Adam and I were approached in 2019 by potential partners (a.k.a. ‘the investors’) at a time when we were both working the same long hours but watching our business slowly dwindle. In the prior few years we watched many of our peers and on-line colleagues burn out and drop away as the endless financial repression (i.e. interest rates down, gold down, stocks up, reality nowhere to be found) continued to grind on and on and on.
The good news was at least we were still afloat! But we felt in need of a path that would allow us to navigate and survive a world that was increasingly more interested in telling itself fairy tales than confronting its many predicaments.
So we listened and wrestled with the deal before us. The intentions were good. They had powerful back-office and marketing functions and a large database of potential new minds to engage, and we had content.
I wanted to reach more people and Adam needed help managing the day-to-day aspects of our business. It seemed that a strategic partnership could offer both of us what we wanted.
All parties signed a term sheet on December 26th, 2019. There was much rejoicing.
/Cue ominous music/