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A peek at the new Crash Course promotion plan

Wednesday, November 12, 2008, 10:17 PM

We're about a week away from releasing the master for the DVD version of the Crash Course. At the same time, we'll be announcing our new overall plan for spreading the messages of the Crash Course far and wide. The thrust of this plan is to make it really easy for everyone in the community to help spread the word, and we've even included a way for those of you who are so inclined to make money by distributing the Crash Course DVD.

Here's a glimpse of what will be contained in our new Crash Course promotion plan that will be announced next week when the Crash Course DVD is complete: (more...)

(From the Distribute Crash Course DVDs page we expect to make public next week)

Our number one passion at PeakProsperity.com is spreading the messages of the Crash Course
to as many human beings as we possibly can. We sincerely believe that
the best thing we can do for our country and the world is to escalate
public awareness of these issues so that they become a subject of
public discussion and debate.

The Crash Course was first published exclusively online
at PeakProsperity.com, and the growth in site traffic has been nothing
short of explosive. We're now seeing more than 10,000 site visitors daily,
and suddenly PeakProsperity.com is one of the busiest finance-related
web sites on the Internet. That growth has all occurred as a result of
word-of-mouth advertising. We want to encourage that trend to continue
to grow into a massive, viral grassroots movement that puts the
messages of the Crash Course at the top of the public discussion agenda.

There are several ways you can help us put the word out. If you're so inclined, you can even make money for your efforts. This page describes the details of our viral distribution plan for the Crash Course
DVD. Let's first review the success factors that got us to the point we
are now, and then consider some new options we're making available:

  • Word of mouth. One of the best things you
    can do to help our cause is just to tell everyone you know about the
    crash course. e-mail them a link to www.PeakProsperity.com/crashcourse,
    or tell them face to face. This is the primary way the word has been
    passed around to date, and we owe the success of the site to those of
    you who have helped spread the word
  • Public mention.
    A whole lot of readers have been posting links to PeakProsperity.com on
    finance and political web sites, e-mailing TV news shows, and
    generally speaking up wherever they can. This has been so fantastically
    successful that we've organized a volunteer group called the Martenson Brigade for people who want to help in this way and have fun collaborating with others while doing so.
  • Give the Crash Course DVD to your friends. As this page will describe, we've made it incredibly easy to either buy or make your own Crash Course DVDs.
    It's a simple law of human nature that if you give a person a DVD, they
    are much more likely to actually watch it than if you just mention the
    existence of a web site to them in passing. We're passionate about
    getting this message out to as many people as we possibly can, so we've
    made it really easy for you with the DVD version of the Crash Course.
  • Sell Crash Course DVDs for a profit.
    We recognize that to expect people to spend time and money buying or
    making their own DVDs only to give them away for free is asking a lot,
    and we want to inspire a lot of people to really put the message out in
    a big way. So we've designed a new program where you can sell crash
    course DVDs and even make some money for your effort! The full details
    are on this page. We realize that some of you don't want to view this
    as a money-making thing, and we hope you'll consider the other options
    above. But we also know that providing a financial incentive is a good
    way to really motivate more people to help spread the word.

The reason I'm pre-announcing this program before the DVD is actually complete is that I need to sign up some strategic partners to help with our DVD replication and distribution program. The distribution plan for the Crash Course DVD is community-driven, and relies on two things:

  1. A whole bunch of passionate people helping to get the message out by distributing Crash Course DVDs in their communities. There is an opportunity to profit financially from doing this. We're working really hard to make the DVDs available in volume in time for the 2008 holiday season.
  2. A small number of volume producers who will mass-produce copies of the DVD, and then sell them in bulk to others in the Crash Course community on eBay.


The main reason I'm announcing our distribution plans before the DVD itself is ready is to inspire at least one person to sign up as a volume producer
, so that they will be ready to mass produce the DVD immediately when the master becomes available next week. This opportunity is open to anyone, but the ideal candidate would be someone who is already an established eBay seller with a high feedback rating; someone who has the resources to mass-produce and redistribute copies of the DVDs.

I also want to encourage everyone who is interested in distributing small quantities of DVDs to use the comments area under this blog post to communicate your level of interest. This will help prospective volume producers gauge the market and decide how many discs to produce. I know that some people feel uncomfortable posting in public online forums. If you're feeling shy, feel free to instead e-mail us (through the contact page on the site) and let us know how many DVDs you'd be interested in buying. We'll aggregate the contacts we receive this way and make that information available to prospective mass replicators.

The DVD version of the Crash Course will contain a short video describing our distribution plan, in addition to the Crash Course itself. This 5-minute video (by yours truly) is in the same general format as Crash Course chapters, but it's actually more of an infomercial designed to inspire viewers to get involved in helping to spread the message by distributing the DVD in their communities. Here's a sneak preview of that video:

The full details of the distribution program are laid out in a static page on the site called Distribute Crash Course DVDs, which will appear on the Community menu of the site after the DVD is formally released. Please follow this link to see a sneak preview of the Distribute Crash Course DVDs page. Please excuse the incomplete parts - we're still working on finalizing the details, and linking to external tutorials that explain BitTorrent and DVD burning skills, but you can easily get a sense of the overall distribution plan from what's already there.

I'm looking for two things: First, we need at least one person to sign up to be a volume producer, as described at the end of the Distribute Crash Course DVDs page. Second, I'm asking everyone who is interested in distributing DVDs in their community to read the information on the Distribute Crash Course DVDs page, then post a comment below this blog item indicating how many DVDs you think you might want to buy and any other information that might help prospective volume producers gauge the needs of the community.

What I really need is someone who is ready to commit to being the first volume producer. That would require you to make an investment of a few thousand dollars to have the DVD mass-replicated, and then you'll need to have the business skills and experience to sell smaller batches on eBay. Ideally, you would already be an established eBay seller with a strong positive feedback rating. Please e-mail me at [email protected] if you're interested. I'd like to get someone signed up and ready to replicate the disc as soon as the master is completed next week. My goal is for you to be selling 50-packs on eBay by Dec. 1st, so that we can service the holiday gift-giving demand.

Thanks for your help, everyone! I'm really optimistic that we can create a groundswell of public interest in the Crash Course through this grassroots distribution plan. For those of you who don't care to participate for the sake of a profit motive, we hope you'll still consider buying a bunch of Crash Course DVDs to use as stocking stuffers for the holidays!

Erik Townsend
Business Manager
PeakProsperity.com

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34 Comments

Erik T.'s picture
Erik T.
Status: Diamond Member (Offline)
Joined: Aug 5 2008
Posts: 1234
Re: A peek at the new Crash Course promotion plan
[quote=ErikTownsend]

I also want to encourage everyone who is interested in distributing small quantities of DVDs to use the comments area under this blog post to communicate your level of interest. This will help prospective volume producers gauge the market and decide how many discs to produce.

[/quote]

Ok, so I'll follow my own advice! I'd love to buy a batch of DVDs, and would be honored to place the first order as soon as a volume replicator is up and running. I plan to make a handful on my own computer as soon as the .ISO file is available next week, but I know from experience what it pain it can be to make them in volume, so I'd much rather just buy a batch.

I would probably buy either 50 or 100 in my first order, which would be plenty to get me thru the holiday season. I also plan to follow my own advice and try to sign up some retailers in my community to sell the DVDs at retail, and if that goes well I'd probably place follow-on orders in quantities of 100.

My preference would be to receive the bulk DVDs from a volume producer already packaged in cardboard sleeves, with the $10 price tag on the outside of the sleeve. Better yet, it would be cool if they were shrink-wrapped in plastic, since I know that would deter employees of retailers I might ask to sell them from "borrowing" the DVDs rather than buying their own copies.

Erik

 

ashtonw's picture
ashtonw
Status: Member (Offline)
Joined: Aug 7 2008
Posts: 23
Re: A peek at the new Crash Course promotion plan

Can I just buy one DVD, make a thousand copies, and then hand them out for free in front of the New York Fed?  I can have a big poster that says: Do You Want Know Whats Wrong with the Economy?   I'll get cleaned out in 20min flat. 

Btw i'm not so sure many people will want this for Christmas.  Its not very...  happy.

Erik T.'s picture
Erik T.
Status: Diamond Member (Offline)
Joined: Aug 5 2008
Posts: 1234
Re: A peek at the new Crash Course promotion plan
[quote=ashtonw]

Can I just buy one DVD, make a thousand copies, and then hand them out for free in front of the New York Fed? I can have a big poster that says: Do You Want Know Whats Wrong with the Economy? I'll get cleaned out in 20min flat.

[/quote]

You sure can, and we hope a lot of people will consider doing such things. You don't even have to buy the first copy. You'll be able to download the .ISO file and burn it yourself, hopefully by the end of next week.

We designed the program to provide a profit motive, because we want to inspire as many people as possible to participate. But we hope a lot of you will just want to buy some and give them out for the sake of doing the right thing.

That's an interesting thought... When I get my own batch of 100, I just might camp out in front of the San Francisco fed and hand them out to the Fed staffers as they are leaving work. If I give away 50 copies that way, it'll cost me about a hundred bucks. If just one of them watches the message and "gets it", I'd feel my money was well spent. 

Erik

 

ashtonw's picture
ashtonw
Status: Member (Offline)
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Posts: 23
Re: A peek at the new Crash Course promotion plan
That should be a part of the Martenson Brigade.  people take the dvds and camp out in really public places, especially govt buildings.  Or just on the streets of cities and towns.  Just walk down wall street with a sign on your head and a bucket o dvds around your neck.
jkibbe's picture
jkibbe
Status: Martenson Brigade - YouTube Channel Admin (Offline)
Joined: Aug 5 2008
Posts: 71
Re: A peek at the new Crash Course promotion plan

Maybe you should consider approaching a website that sells Linux CDs and DVDs online.  They would already have duplication equipment and ecommerce set up on their site.  Examples include:

http://www.osdisc.com

http://www.linuxcd.org/

http://www.linuxcdshop.com/

There are many established sellers of Linux CDs & DVDs on eBay, too.  Just search for Linux or Ubuntu...

 

ashtonw's picture
ashtonw
Status: Member (Offline)
Joined: Aug 7 2008
Posts: 23
Re: A peek at the new Crash Course promotion plan

My real question is:  why would a total stranger want to fork over $10 for a semi official looking DVD that they know nothing about, only to realize after watching it that they probably should have kept the ten dollars (for buying food) and watched it for free online?  I mean, the Crash Course is an incredible peice of work that is surely worth more than 10 bucks, but we have to be realistic when we think about what your Joe Sixpack is willing to fork over for something he really doesn't understand at all. 

I have made a few movies myself, and I know all about veiwer psychology.  I have forwarded the link to many of my friends, only to find later on that they watched the first two videos, and then got bored.  I'll admit, my friends aren't the sharpest tools around, but those are the kinds of people we need to reach.  I don't really have a suggestion as to what you might do about this, but it is something to think about: How do we get the attention of the goldfish memories of the people who inhabit (and lead) this nation?  If this makes it into the office of a senator, hes gonna have one of his staffers watch it, who then could easily be a stuck up idiot who loves gambling and 50c gas and toss the DVD out the window as liberal fearmongering.  

I guess your right, the best way to get this out there and on the table as an issue would be to become so aggressive in promoting the crash course that no one can ignore it.  Like taking a dump truck full of DVDs and unloading them onto the White House Lawn, or spamming the s**t out of every senetor, congressman, and media outlet.   I guess thats why the Martenson Brigade will be so important, because they will be in every city and every town, hurling discs at every corner.  

Better buy a bigger server.

 Good Luck,

 

Ashton

Ruhh's picture
Ruhh
Status: Gold Member (Offline)
Joined: Nov 12 2008
Posts: 259
Re: A peek at the new Crash Course promotion plan

How about a design for a printable sleeve that can be created from a standard 8.5"x11" on any (sub)standard printer in either colour or greyscale?

You could make it available for free download for those like me who plan on grabbing the .iso and burning copies to give to family and friends. Or a nice printed cardstock for sale that could be distributed with or without the DVD.

Another suggestion... perhaps offer bundles of the DVDs upon donation to the site? I haven't donated yet but I think a half dozen or so DVD could coerce me (and possibly many others) into shelling out $50 - $150.

 

PS: I love the fact that you mention in your bio that you've learned how to brew your own beer. A true survivalist.

Erik T.'s picture
Erik T.
Status: Diamond Member (Offline)
Joined: Aug 5 2008
Posts: 1234
Re: A peek at the new Crash Course promotion plan

Hi Ashton,

The answer is that we're doing the best we can to hit this from all angles. Some people will feel most inspired to just direct their friends to the website to watch the crash course online. Others will feel that it's better to give them a DVD so they can watch it from the comfort of their cozy chair. Still others will be financially motivated, and want to sell the disc to make money.

We don't judge anyone's motives. We just want to put the message in front of as many people as we can, any way that we can. We're trying to offer the community as many options as possible.

Regarding your comment about friends getting bored after two chapters, we're already working on a very streamlined "short course" that will present the most compelling messages of the Crash Course in the shortest time possible - probably about 40 - 45 minutes total running time. We can't possibly tell the whole story in that time, but we hope to have a new video that will capture the attention of a larger audience.

This is what the effort overall and the Martenson Brigade are all about: Figuring out how different people relate to the message, and figuring out new and different ways to present the message to make it appeal to a larger audience. We're constantly struggling to come up with new ideas, and always appreciate the constructive feedback we get from the community.

Erik

 

Erik T.'s picture
Erik T.
Status: Diamond Member (Offline)
Joined: Aug 5 2008
Posts: 1234
Re: A peek at the new Crash Course promotion plan

We have a DVD label contest under way now, and have encouraged the contestants to give us their artwork in as many different forms as they can. Certainly, a do-it-yourself sleeve for the DVD fits into our model for promoting the DVD.

The suggestion about DVDs as an incentive for donations is excellent. Right now, we are expecting someone in the community to jump on the opportunity to mass-produce DVDs. Ironically, we'll become their customer and be somewhat driven by their pricing. But you make a good point: We might consider producing a bunch (say, 1000) just for the purpose of giving them out as thanks for donations. Thanks for the suggestion! We'll consider it seriously.

Erik

 

cnbbaldwin's picture
cnbbaldwin
Status: Bronze Member (Offline)
Joined: Apr 23 2008
Posts: 59
Re: A peek at the new Crash Course promotion plan

The Time is Now and we are now armed!

Since I truly believe the impetus for radical change must be initiated at the grassroots level, Chris has provided us an incredible tool via the Crash Course to jumpstart this movement.  With the recent election and extreme economic turmoil, I can think of no better time for this information to be distributed.  Even politicians will be more open to new thinking and ideas at this time of crisis.  The course must be distributed to every one in local, state and federal government along with an impassioned letter of introduction as to its content and our need for radical change.  It is time to remove the excuse of ignorance for the lack of change and make a united push for the large scale changes needed to transition from the world most of us grew up in to a world based on sustainability of all systems, economic and biological.  Chris' no nonsense, logical and well researched approach presented in a calm, steady manner via the Crash Course can be the basic education tool needed to really make this transition happen.  The key is to inform and educate as many people as possible, but I would certainly immediately target all those that are in positions to make policy and legislative decisions at any level.  I plan on doing just that, and hope others in the Martenson community will do the same, understanding that time is short.  I can face future hardships and even failure easier knowing that at least I tried. 

Good luck to all...................a better world is possible if.....................

briseman's picture
briseman
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Joined: Apr 3 2008
Posts: 3
Re: A peek at the new Crash Course promotion plan

To any potential high volume distributors: I will purchase 100 copies this December from ebay for no more than $5 per copy.

 

salten's picture
salten
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Re: A peek at the new Crash Course promotion plan
I would purchase 20 to 50 copies if they are $5 or under.
EndGamePlayer's picture
EndGamePlayer
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Posts: 546
Re: A peek at the new Crash Course promotion plan

What? this info wouldn't make a great gift because it's not happy info?

I'm in for at least 20 to start @$5 ea. I plan on giving them as stocking stuffers, along with a bottle of wine (they'll need it after watching this) and the wine is the ususal gift.

I also want to drop off copies at local libraries, schools and a few of friendly banking sites. 

Speaking of being part of the martenson brigade, got uniforms? like sweat shirts so I can identify other when I see them on the street? 

Also, has anyone contacted LINKTV on a showing? or BBC? best to send them all copies once completed eh?

 

EndGamePlayer's picture
EndGamePlayer
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Posts: 546
Re: A peek at the new Crash Course promotion plan
oh and I won't forget to give them as gifts to our mailpersons, ups driver, neighbors, my daughters teachers, her doctors, our lawyers, dentist and (of course) our financial advisor!
jkibbe's picture
jkibbe
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Posts: 71
Re: A peek at the new Crash Course promotion plan

For those that are throwing around some numbers like "will buy 100 for no more than $5 each"

There are already tons of sites that do DVD replication/duplication at great prices.  You just need to decide if you want media only or with insert and case (of course there are lots of case options)

If you only want the DVDs (with bulk packaging - prob a spindle) $59 on eBay gets you 100:

http://cgi.ebay.com/100-Cd-or-Dvd-Duplication-with-thermal-printing_W0QQitemZ330283534245QQ

With paper sleeves and custom image on the DVD = $96 on eBay for 100 copies:

http://cgi.ebay.com/DVD-duplication-100-copies-color-print-paper-sleeves_W0QQitemZ260304962549QQ

If you want 100 retail ready (w/ slim Jewel case), $208.95, which includes shipping.  For $25 more, upgrade to a standard DVD case.  Either way they are shrink wrapped, too:

http://www.cvdiscmaker.com/dvd340.html

1000 bulk DVD with custom label for $689 plus shipping -- sell them for only $1 each and make $300!

http://www.nationwidedisc.com/index.php?option=com_content&task=view&id=119&Itemid=169

Same vendor offers 100 bulk DVD's for $109

http://www.nationwidedisc.com/index.php?option=com_content&task=view&id=118&Itemid=168

1000 retail ready DVDs (case, shrink wrapped) for $1099

http://www.nationwidedisc.com/dvd-replication-video-amaray-case.html

Finally, this place offers duplication plus eCommerce (i.e. - they can sell them for you on their website):

http://www.cinemagnetics.com/E_Commerce_Intergration.html

Surely someone here has some capital to get the ball rolling.  Or maybe we can donate to a fund to have some purchased at cost...

I don't need too many myself and can duplicate on my own; I just don't want to see anyone get ripped off!

Erik T.'s picture
Erik T.
Status: Diamond Member (Offline)
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Posts: 1234
Re: A peek at the new Crash Course promotion plan

Thanks for posting the links, and yes, we're aware of these services and the general pricing.

Our belief is that most people in the Crash Course community would prefer something "turn key" - where they can just send somebody $99 and get 50 Crash Course DVDs all printed with labels and ready to go. That's why we're encouraging someone to step up and be a "volume replicator" and produce a few thousand discs.

I figure that the discs can be replicated and labeled for less than $1 apiece if someone makes them by the thousands. I am guessing that someone doing that would be happy selling them in bulk for around $2 each - that covers their overhead and gives them a healthy profit margin.

Just speaking for myself, I'd rather pay two bucks each for a bunch that are all ready to go, rather than having to screw around with getting a DVD duplication house to process my custom order, have to organize sending them the artwork, blah blah blah.

These links would fit into "Option #3" on the Distribute Crash Course DVDs page, and everyone is welcome to produce their own discs if they want. We're really looking forward to someone stepping up and doing this in major volume, however. That will make it much easier for everyone.

Please keep the "I would order X number of DVDs for up to Y dollars" posts coming! They evidence the size of the market and will help a volume replicator justify the up-front investment.

Our backup plan is for PeakProsperity.com to become the volume replicator, but we'd really rather let someone else who is already in the mail order business do this. We're swamped working on content, and feel a partner relationship is the best way to make the DVDs available in bulk to the community.

Erik

 

jonesb.mta's picture
jonesb.mta
Status: Silver Member (Offline)
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Posts: 126
Re: A peek at the new Crash Course promotion plan
I'll be downloading the ISO file and making limited copies to dole out. Has anybody gotten in touch with the Ron Paul folks, also www.LewRockwell.com is where I originally found the Crash Course link.
Damnthematrix's picture
Damnthematrix
Status: Diamond Member (Offline)
Joined: Aug 10 2008
Posts: 3998
why a DVD?
The crash course easily fits on a CD, and CDs cost less than DVDs.  Plus I'm told burnt DVDs are not as reliable as CDs...
Erik T.'s picture
Erik T.
Status: Diamond Member (Offline)
Joined: Aug 5 2008
Posts: 1234
Re: why a DVD?

We agree that a VCD and eventually other formats make sense. We plan to pursue them, but we had to start somewhere.

We want to appeal to the largest possible audience, and a DVD will work on anybody's TV set and DVD player. VCDs and other "new-age" formats only work on computers and new-generation consumer DVD players. That's not to say it's not a good idea, but we wanted to START with the format that would be compatible with the highest number of people's viewing appliances.

Erik

 

Damnthematrix's picture
Damnthematrix
Status: Diamond Member (Offline)
Joined: Aug 10 2008
Posts: 3998
Re: why a DVD?
[quote=ErikTownsend]

We agree that a VCD and eventually other formats make sense. We plan to pursue them, but we had to start somewhere.

We want to appeal to the largest possible audience, and a DVD will work on anybody's TV set and DVD player. VCDs and other "new-age" formats only work on computers and new-generation consumer DVD players. That's not to say it's not a good idea, but we wanted to START with the format that would be compatible with the highest number of people's viewing appliances.

Erik 

[/quote]

So they won't be flash files Erik? 

krogoth's picture
krogoth
Status: Platinum Member (Offline)
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Posts: 576
Re: why a DVD?

DamntheMatrix,

 

Just so you know, if it's professionally pressed with a company, they usually guarantee the DVD. The consumer level burners sometimes have DVD quality or burning issues, but the commercial duplicators are pretty reliable, doing complete checks of every DVD pressed. I know because I have a friend who runs this type of promotional business for Fortune 500 companies, and he has a pretty impressive DVD creating machine. I think it does like 1000 DVD's per hour. Erik is right. I too thought a VCD on CD would be cheaper, but we all don't have computers and the latest VCD compatible players, so to get the word out this makes sense.

 

 

Go Palin 2028, once she's learned geography, history, economics and about 100 other subjects.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Erik T.'s picture
Erik T.
Status: Diamond Member (Offline)
Joined: Aug 5 2008
Posts: 1234
Re: why a DVD?

No, the DVD will have NTSC-encoded "regular video". We had to choose the lowest video quality level available for DVDs in order to fit all 3 1/2 hrs of material onto a single disc, but it will still be higher quality than the web version.

We didn't just take the flash files and send them to the DVD guy. Instead, Chris re-mastered all the videos at much higher resolution in Quicktime .MOV format to form the basis for the DVD. It should look great on a big-screen TV, whereas the flash files on the site would have gotten grainy if upconverted to DVD format.

Erik

 

propamanda's picture
propamanda
Status: Bronze Member (Offline)
Joined: Sep 17 2008
Posts: 61
Re: A peek at the new Crash Course promotion plan

Dear Erik, 

Has anyone on team Martenson considered submitting the DVD to Netflix?

 If you go to the Netflix website, you can submit your own film for distribution:

 http://www.netflix.com/SubmitFilm?lnkctr=cu_tr&role=1

I'm not sure what the requirements are, but I think it's worth a try.  This way, Netflix would be able to recommend it to people who are searching for films and documentaries about finance or other similar subjects.  Since many people choose a flat rate for unlimited rentals, they have nothing to lose by giving it a try.  I think it would be a good way of reaching out to like-minded people.

I would try it myself, but I think the movie needs to be submitted either by a professional distributor, or by the filmmakers themselves to qualify.

 Best wishes.

Amanda

 

 

Erik T.'s picture
Erik T.
Status: Diamond Member (Offline)
Joined: Aug 5 2008
Posts: 1234
Re: A peek at the new Crash Course promotion plan

Great suggestion, Amanda!

I'll e-mail this post to Lucas Altic (leader of the Martenson Brigade), as this sort of promotion is exactly what that team is doing. If Chris personally has to sign something to authorize the use of the material, I'm sure Lucas can sort that out.

Thanks for the great idea!

 

Davos's picture
Davos
Status: Diamond Member (Offline)
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Posts: 3620
Re: A peek at the new Crash Course promotion plan

Amanda:

Pure genius!!!!!!!!

Erik: Once you get it on everyone on this site could rate it to get it moving 

propamanda's picture
propamanda
Status: Bronze Member (Offline)
Joined: Sep 17 2008
Posts: 61
Re: A peek at the new Crash Course promotion plan

Hope it works out!

I would definitely go on Netflix and give it 5 out of 5 stars.

r101958's picture
r101958
Status: Martenson Brigade Member (Offline)
Joined: Aug 24 2008
Posts: 257
Re: A peek at the new Crash Course promotion plan

I think I would be able to hand out quite a good number of them. The problem here is that I do not have any type of equipment to do it myself (other than my DVD burning pc). If I were to do the burning and distributing myself (albeit small scale), I would want to use the cover art and hand out a nice professional looking DVD. So I would probably go with one of the alternatives that jkibbe suggested above. I could easily hand out or sell for cost a couple of hundred of them, just at work.

One other thought, there is a nationwide 'End the Fed' protest scheduled at each branch of the Fed on 11-22-2008. I can't think of a better place to be handing these out. There is a branch here in Jacksonville, Florida where I live. Perhaps this is too radical, but I think it would draw the type of people that need to see the Crash Course. As well, I think their site would be quite interested in the DVD and its distribution. Just a thought....here is the site link:

http://endthefed.us/

 

James Wandler's picture
James Wandler
Status: Martenson Brigade Member (Offline)
Joined: Aug 12 2008
Posts: 219
Re: A peek at the new Crash Course promotion plan
[quote=r101958]

One other thought, there is a nationwide 'End the Fed' protest scheduled at each branch of the Fed on 11-22-2008. I can't think of a better place to be handing these out. There is a branch here in Jacksonville, Florida where I live. Perhaps this is too radical, but I think it would draw the type of people that need to see the Crash Course. As well, I think their site would be quite interested in the DVD and its distribution. Just a thought....here is the site link:

http://endthefed.us/

[/quote]

If you are trying to use a viral marketing strategy to invoke the exponential function....then a receptive host is a good place to start...  Maybe if there isn't time to produce enough DVDs someone should contact the organizers and find out how many people they hope to draw and the Chris Martenson Brigade can at least give out business cards/flyers with Chris' website on it?  No question the DVDs would be better...

All the best,

James

Davos's picture
Davos
Status: Diamond Member (Offline)
Joined: Sep 17 2008
Posts: 3620
Re: A peek at the new Crash Course promotion plan

Along Amanda's line of thinking, maybe iGoogle would be a good page to have the RSS feeds/site and a seperate one for the Crash Course...

http://code.google.com/apis/gadgets/index.html 

logBurner's picture
logBurner
Status: Bronze Member (Offline)
Joined: Sep 26 2008
Posts: 58
Another location?

Have you thought about a talk at \ for:

  http://www.ted.com/index.php/contact

Some big names have appeared there and may open some useful avenues.

 

Erik T.'s picture
Erik T.
Status: Diamond Member (Offline)
Joined: Aug 5 2008
Posts: 1234
Re: Another location?

Hi logBurner,

TED is at the top of my list for places I'd like to see Chris speak. As soon as we get the Martenson Brigade forums established and process all the new volunteer applications Lucas has been receiving, we'll start organizing a nomination campaign to get Chris on the TED agenda.

TED is a pretty tough event to get into, but I am confident we can do it. Thanks for the suggestion!

Erik

 

 

everybodybutme's picture
everybodybutme
Status: Member (Offline)
Joined: Sep 30 2008
Posts: 7
Re: A peek at the new Crash Course promotion plan

Chris

 

Why do you continue to promote the crash course? At this point we are in full crisis mode. I know you worked hard on the course and did a good job but we no longer need the weather forecast as we are now in the eye of the storm.  I encourage you to move beyond the crash course in to other endeavors that are as yet still hidden from plain sight.

cmartenson's picture
cmartenson
Status: Diamond Member (Online)
Joined: Jun 7 2007
Posts: 5754
Re: A peek at the new Crash Course promotion plan

Everybodybutme,

that is an interesting notion. 

In my travels and conversation I find that roughly 90% (or more) of the people I talk to have either a very rudimentary or nonexistent understanding about why this crisis is happening.

I believe that effective solutions to big problems can only come from a widely shared understanding of the cause of the problem.  Sadly, I believe we are still quite a long ways from that moment collectively.

So think of the Crash Course as having two components, the first is (was?) as a warning of what is to come (and by the way, we have a LOT more to go in this crisis in my opinion) and second is an education for why and how the crisis ever came to be.

Reason #2 still  has a lot of territory to cover....

straight's picture
straight
Status: Silver Member (Offline)
Joined: Aug 25 2008
Posts: 103
Re: A peek at the new Crash Course promotion plan

Everybodybutme,

Personally i think that this current blip on the crisis radar is but one micro crisis in one of the three areas the CC covers.

The present crisis is one possible unfolding of events possible at the top of a vertical line in debt accumulation.  The crisis [based on unsound money] seems to stem from legislation which was passed in the Clinton era allowing CDS's and CDO's to prolificate. 

The value of the CC is as strong now as it was in August last year when this present micro crisis started to unfold.

In my opinion the disconnect between the financial markets and the lives of normal everyday people is massive and growing wider by the day.  The system we live in is unhuman.  Our challenge is to humanise the system so that it works as a sound foundation for building prosperity for real people, not just to increase corporate profits and support the centralisation of power.

I believe the central messages of the CC is of growing relevance to every man woman and child on the planet.  We need to build a system which is humanising, which supports the endeavours and labours of normal people in their normal everyday lives.  I think that the CC is a sound level of understanding to move forward from.

Straight, Bris, Aust.

 

 

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